E-ZERNO is a B2B platform for the agricultural sector. We are creating platform where all market participants, including farmers, grain traders, agricultural product processors, grain elevators (agribusiness facilities), distributors mineral fertilizers, plant protection products and seeds can conveniently, easily, and profitably conduct transactions and trade.
Текущее состояние
Got a team strong together, made MVP.
Рынок
Participants in Ukraine : • Farmers: 45,000 • Processors: 1,000 • Distributors of fertilizers, crop protection products, and seeds: over 2,000 • Grain traders and intermediaries: over 5,000 • Elevators (Agro-industrial complexes): around 3,000 Potential clients abroad: • Post-CIS countries (excluding Belarus and Russia): about 125,000 • South America: about 700,000 • Africa: about 750,000
Проблема или Возможность
Today, all participants in the agricultural market in Ukraine, CIS countries, South America, and Africa sell/buy grain, mineral fertilizers, plant protection products, agricultural equipment, seeding materials by phone calls. Specifically in Ukraine, I personally discussed this problem with more than 50 large and medium-sized farmers with whom I work and they all said that this is a problem, a huge number of people from different branches are constantly calling and this is a madhouse( min 60 calls a day) I told them about my startup and they all supported me in this matter, saying that this would greatly simplify their work. Monetization can be through advertising, paid licenses, or commissions from successful transactions.
Решение (Продукт или Услуга)
e-zerno is a B2B platform for the entire agricultural sector, with the ability to digitize documents using a single digital signature and automate payments between participants*
*direct debit function
Конкуренты
graintrade.com - a bulletin board where most of the agricultural sector in Ukraine does not work agrotender.com.ua - bulletin board with current grain prices and phone numbers ferm.in.ua - website with current prices on fertilizers, plant protection products and seed
Преимущества или дифференциаторы
E-ZERNO — a trading platform with a Fintech solution for ALL agricultural market participants, a platform with the ability to digitize documents using an Electronic Digital Signature and automate payments between participants.
Финансы
Realistic (min) Revenue Forecast and Cost Structure Revenue (based on subscriptions and commissions from successful deals — "direct debit" function): • TAM (Global): $16.25M 325,000 clients × $50/year • SAM (Post-Soviet countries): $1.25M 25,000 clients × $50/year • SOM (Ukraine): $500K 10,000 clients × $50/year
Cost Structure: • 50% — marketing and sales team • 50% — additional developers to accelerate product creation pace
Бизнес-модель
Digital platform for the agricultural sector (web + mobile app). Growth and Monetization Plan: 1. Year 1 (Ukraine): ◦ Platform launch with key features: ▪ E-document flow (digital signatures). ▪ Automated payments (Direct Debit). ◦ Marketing goal: 10,000 users. ◦ Monetization: Paid subscription ($50/user). ◦ Expected profit: 250K(10,000×50 – expenses( 250000$)). 2. Year 2 (Kazakhstan + Uzbekistan): ◦ Investment: $200K (marketing, localization). ◦ Target: 10,000 users. ◦ Total user base: 30,000 (20K Ukraine + 10K CIS). ◦ Expected revenue: 1.5M(30,000×50). ◦ Net profit: 1.05M(1.5M – $450K expenses). 3. Year 3 (South America): ◦ New domain, local adaptation. ◦ Budget: $500K. ◦ Target: 50,000 users. ◦ Total user base: 85,000. ◦ Expected revenue: $4.25M. ◦ Net profit: 3.1M(4.25M – $900K expenses). Result: In 3 years — 85,000 users, $3.1M net profit.