Two things set it apart from all other grocery delivery services operating today. One, Viz runs a regular delivery route instead of using on-demand delivery, and two, Viz prices for the mass market – not the premium market.
The cornerstone of the Viz model is a system of regular delivery routes. The structural cost advantage that comes from using this regular “bus route” model instead of the on-demand “taxi model” allows it to capture major savings. In turn, these savings allow Viz to offer free delivery and a more affordable price point which expands its customer pool.
Current Status
Building an MVP in Lviv
Market
Market size:
UAH 400 billion supermarket market size in Ukraine. (according to Silpo report)
UAH 19 billion supermarket market size in Lviv.
Problem or Opportunity
On average people spend 2 hours per week on grocery shopping and commuting to and from supermarkets.
The average weight of a bag of groceries is 15 kilograms.
Solution (product or service)
The cornerstone of the Viz model is a system of regular delivery routes. The structural cost advantage that comes from using this regular “bus route” model instead of the on-demand “taxi model” allows it to capture major savings. In turn, these savings allow Viz to offer free delivery and a more affordable price point which expands its customer pool.
Competitors
Two main competitors are Glovo and zakaz.ua. Glovo offers delivery from different supermarkets and delivery is paid. Zakaz.ua offers a list of supermarkets to sel ect fr om and paid delivery with a schedule.
Advantages or differentiators
Two things set it apart from all other grocery delivery services operating today. One, Viz runs a regular delivery route instead of using on-demand delivery, and two, Viz prices for the mass market – not the premium market.
Business model
Viz runs a regular delivery route instead of using on-demand delivery - this allows it to capture major savings.
Viz builds waiting lists of interested consumers and adds routes only when there are enough customers to make the new route profitable.
Viz prices for the mass market – not the premium market.
These savings allow Viz to offer free delivery and a more affordable price point which expands its customer pool.