Community based ‘Google for Shopping’ that gives you 1 personalized answer on what to buy.
*#1-5 in Google Play trends (shopping category),
*100+ relevant posts every week.
$84B - US Apparel Sales Touched by Shopping Apps ‘16
$6,7B - Mobile Ads Spend in Global Apparel Market '16
+16% US Ecommerce Apparel Sales (‘16/ ‘17)
+19% US Apparel Online Ad Spending (’16/ ’17)
+146% Traffic of Social Marketing Channel in US Retail Ecommerce (‘16/ ‘17)
Problem or Opportunity
Decision-making problems in Buyer Decision Process while shopping. What should I buy?
Solution (product or service)
1. We update current Buyer Decision Process from
(a) Buyers go to Sellers & get 100K+ options on what to buy into
(b) Buyers ask the 'Community of Buyers' & get 1 personalized solution.
2. All community members are devided into 3 groups: (1) Posters: upload goods pics & details, (2) Voters: form shopping catalogues, (3) Shoppers: buy products. 1 person could obtain all 3 roles (one by one), based on current buyer decision stage.
3. With the help of (a) posters, we form shopping catalogue with the goods of online, mobile & offline shops, (b) w/ voters, we personalize all catalogues (based on votes, likes & each community member expectations), (c) w/ shoppers, we motivate all community members (by sharing commission with the community from the referrals).
All the details could be provided during the meeting.