The main goals - are to help businesses to increase food safety and reduce food storage risks accordingly to HACCP.
No need to buy hardware. To enroll, the customer needs only place the received sensor device into the fridge or food storage. For data transmitting the sensors do not need any internet or gateways from the user's side (we use the global Helium LoRaWAN network).
For the monthly payments, the customer would get the dashboard and notifications with SMS and/or Telegram (the telegram bot can be added to chat with responsible workers).
Текущее состояние
The cloud service and the first fully functional hardware series are ready. Currently the first users are testing the service
Рынок
B2B,
The customers can be divided into 2 segments:
1 - small local businesses with one or a couple of refrigerators. They need to be sure, that they will save the products in the case of a power outage, equipment malfunction, etc, and they need to have the ability to get temperature statistics for HACCP
2 - restaurants and high-price retail, which pay a lot of attention to reputation and standards
Проблема или Возможность
The importance of temperature monitoring in the food industry is obvious, however, a lot of little businesses do not want to implement monitoring solutions because they have to buy expensive equipment, especially in the case of little local businesses with one fridge to store products.
Their pure need is to be aware of actual temperature, get notifications about the risky deviations, and have the ability to fit the requirements of HACCP.
Решение (Продукт или Услуга)
DeltaProxima offers a subscription-based temperature monitoring service based on our LoRaWAN sensors.
The LoRaWAN good penetration rate allows placing the sensors directly to fridges (in most cases), which makes the installation easy and rigid.
The use of Telegram bot allows to add it to chat of responsible workers, to inform the group of people in a convenient way.
Конкуренты
There is quite a lot of temperature monitoring solution and services on a market, however the one with the
The closest business model and technical approach is Trust-eat https://trust-eat.com/en/cold-chain-haccp/
Преимущества или дифференциаторы
The first reason - coverage and network growth principles. We are using the network which presents in more cities worldwide (175 countries), the coverage on the North America region is better.
The second reason - is better prices for long-term users allow to pick up customers for a long. The pricing gradation relates on a number of measurement points and subscription prepayment. For instance, if customer wants to pay once a month and need only one measurement point, the price for one month will be 9 USD instead of 5, in the case of 12-month payment in a batch.
The third reason - the wireless technology differences itself. LoRaWan provides better interference resistance and penetration loss
which allows using the sensors directly fr om the fridges without the need to put the wired probes inside the fridge, wh ere this is not
needed. Also, for some purposes it is possible to build your own private local LoRaWAN network and rely only to yourself, which is not
possible with the technology the competitor use.
Финансы
Subscription-based monthly payments + extra services
Бизнес-модель
Could be discussed in private way
Целевое назначение инвестиций
Devices production: the spine of the service is the hardware. To get more customers, we need more
devices.
Devices EN12830 certification
Cloud architecture enforcement and development
Aggressive marketing, advertising materials and sales
R&D department and creating the supporting managers department
Getting on the US and EU markets
In some cases, the devices could lost the connection if they were placed in the locations with weak signal levels and harsh environments. Such loss could be very critical. The problem could be solved by pre-installation signal levels investigations and founding the right connection provider alternative.
Прохождение Инкубационных/Акселерационных программ
The project was initiated a couple of months ago. Currently, the application to the one EU accelerator was sent.