Monitor what how well retail sell your product. With use of computer vision and IoT we track the key indicators like OOS, OSA and consumer behaviour.
MVP is developed. Able to monitor both number and type of product on the shelf
Global opportunity for sales increase is 500B. From this amount retail management is ready to share 5-7% of extra revenue that is 25-30B figure.
This is TAM
SAM (Europe) is 100B for retail revenue increase potential and 5-8B is the market for the service provider like us.
Problem or Opportunity
Retail suffer from the fierce e-commerce competition. Customers become very sensitive to service. Margins shrink. The whole retail business process should be revised.
Up to 20% of time the shelves are empty. There is a potential to earn $500B more if the shelves are full.
We believe the digitized shelf would sell more that lead to increasing of product availability (OSA).
Solution (product or service)
A combined IoT and image recognition solution to monitor OSA.
We trained our neuronetwork to recognize the products. Our smart shelf also count % of OSA.
TRAX is market leader. Other competiors are:
Advantages or differentiators
Our advantage is combination of IoT and computer vision that give a precise OSA figure, has a potential to compare and adjust prices, check planogram and consume behaviour that is what retail and suppliers management wants.
Low cost butr smart R&D in Ukraine is another strong factor.
We estimate we would need the above amount to build more mature product and market is in Europe. Key expenses are personell (70%) and marketing. Currently we closing the pre-seed with few EU investors and look for seed in April 2020.
We charge per SKU monitored. This is market standard for such solutions.
Money will be spent on
Key expenses are personell (70%) and marketing.
The calendar plan with per item expense estimation is available for investor.