Erudito

Erudito brings ready-to-use content to teacher, paperless homework and gamification of education in Primary school.

We've run an MVP in Ukraine and got the first traction:

B2B: $4250 from private schools. Selling Erudito platform

B2C: $1200 from subscription.
Subscription for a month costs $3.99, forever $19.

CAC $3.2
LTV: $3.8

Ukraine market is small, so currently we're looking for the growing market of LatAm.
Got 2 meetings with Peru and Bolivia councils, working on a prototype for Spanish speaking countrie.

Ideal customer - Principal in Private school which wants to add competitive advantage to his school. Location: Peru, Mexica, Spain, Ecuador.
End users are teachers + kids in primary school.

Estimated price for 1 month from user $5. There are more than 20 000 schools in Peru. It's a big and growing market. We have in partners ex-council of Peru in Ukraine. The goal is to sign a letter of intent with 5 private schools by the end of Sept.

B2B: Erudito saves 8h - 12h weekly for teachers providing ready-to-use content, ability to send home task right to the smartphone. Neither Google class nor existing competitors provide content in addition to their LMS platform.

Erudito Provides safe, AI-empowered solution in a platform.
Erudito brings ready-to-use content to teacher and paperless homework.

Epic! https://www.getepic.com/sign-in
TinyTap: https://www.tinytap.com
Mental UP: https://www.mentalup.co
Matific: https://www.matific.com/ua/uk/home/

Ready to use content for teachers in primary school.
All primary school subjects in one app
LMS paired with native mobile apps. Proven ability to work on distance education.
Online-battle (aka kahoot) for kids.
Statistics for parent
AI-empowered algorithm of complexity
Answers to any kid’s question by human.

Revenue stream - monthly payment for students in primary school.
Who pays - parent, the sum might be added to the monthly payment of school. In Peru monthly payment for private: $150 - $3000. Adding +$5 is not a big deal. We did research with parents in Peru and they agreed to pay for the digital product.

Revenue:
2019 - $0
2020 - $450
2021 - $65 340
2022 - $263 390

Business model - subscription.
There are 2 channels B2C, B2B. for LatAm we're focusing on B2B.
Parent will pay $5/mo for kids accessing the Erudito app and content.


Traction we got in Ukraine:

CAC $3.2
LTV $3.8
Average time in app 14m 38s.

50% marketing
30% development
20% operational

$700k for Equity, negotiable.

- Google starts to male own content on their platform
- Product is not good enough
- Competitor which we don't know
- Government regulation on mobile phone usage in school

Startup School (YC) - lectures 2018,2019,2020.
reBootCamp Kharkiv 2020 - top5 startups.
TractionCamp (USAID + USF partners) - completed
Startup kotiki learning center - completed
EO accelerator - completed

Aug 2020, Startup network, Unicorn battle - 2nd place
Dec 2020, Ukrainian Culture fund, $20 000 UAH,
May 2021, UKrainian Startup Fund, $25 000 pre-seed grant and People choice award.