We inspire corporate innovative companies to think & act in a different way within communication with their customers.
People have emotions, by which they choose what to do, whom to believe, and what to buy.
We digitalize the most untouchable thing - emotions. That helps to build strong marketing relationships with customers.
Finally, we settled our first 3 Enterprise clients. And actively continue to add more, with which we are at the stage of hot negotiations.
Previously we had Pilots with big corporates (December 2019).
Companies that registered and need for advanced data gathering and analytics
Total available market
Companies that spend on data gathering and analytics
Total target market
Share of uTrigg
Problem or Opportunity
Target Audience is not age or gender anymore. It`s more about the emotional state of a potential client, his psycho type, and his deep values.
Marketing budget spending is about 100B$.
It can be more specific if the focus will on the emotional state of a person (not to what social class, or color of skin he belongs).
Corporates have a chance not just speaking about "personal attitude" to each customer but really MADE it with our ML tool. Marketing departments need to understand WHO really is their customers by their behavior and emotions via an online channel.
Solution (product or service)
uTrigg - help to raise conversion rates in online sales (Marketing, Education, Research).
As we detect clients' moods by their behavioral patterns in the browser (specifically, non-verbal channels) in surveys.
Thus, the company gets more empathy in communication with their clients (and employees).
Survey Monkey, TypeForm, Zoho (just in terms of our touchable part - web forms).
Advantages or differentiators
1. Micro behavioral profiling
2. Raise of conversions in sales
3. Real-time actions (just trigger it!)
1 year - 270K $
2 year - 1,6M $
3 year - 6M $
Invested in previous rounds, $
SaaS platform, b2b segment.
1) Subscription (SMBs)
- from 25$ per admin/per month
2) Pay as you go (Enterprise)
~ 1$ per 1 submission/web-form
Money will be spent on
Marketing, sales, and development optimizations (for quicker setup of Enterprise).